Prioritizing Process Before Tech Stack

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Without processes, you’re flying blind. They give you the steps to follow and something to iterate off of and improve. 

In short, processes keep your revenue-generating engine running.

In this episode, I interview Asia Corbett, Head of Revenue and Community Operations at RevGenius, about why process modeling should come before tech stack building and how to get started.

We discuss:

  • The skills you need to be successful in RevOps
  • Why is process important
  • How to start process modeling and what pitfalls to avoid
  • Data governance frameworks
 
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Go-to-Market Excellence

Written by Go-to-Market Excellence

Each episode, we dissect the innovative tools and data-driven strategies that give forward-thinking leaders an edge in today’s market.

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