Real-time insights on what's working and what's not across your entire revenue engine.

We get your data right, FIRST.

Every other BI, analytics, or intelligence platform assumes that your underlying marketing and sales data is good.

We assume it's mostly garbage.

Without ensuring data quality, your BI will just be visualizing pretty pictures of garbage, misleading data.

That's why our 4-step implementation approach ensures that your data is being captured and measured properly before integrating with your tech stack.

• Data enrichment package

  CRM systems don't natively capture and measure every data point you need to precisely measure and manage the Go-to-Market process.

  scaleMatters' Data Enrichment Package solves this by capturing, transforming, and normalizing the metadata needed measure your revenue engine (regardless of how you’ve been reporting until now).

   

• Data hygiene monitoring

  Periodic CRM data cleanups don't work.

  Even the greatest data cleanup efforts can be undermined by careless list uploads by marketing or sloppy manual data entry by sales people.

  That's why scaleMatters includes background data hygiene monitoring with every subscription.

  Our data anomaly flagging programs and data ops people are militant about ensuring you have clean data so you can make confident strategic decisions.

Context is the secret sauce — it makes data actionable!

Most BI, analytics, or intelligence tools overwhelm users with numbers but you don't really know what to do with it all.

We built scaleMatters to drive action, not just inspection.

That's why we infused 5 elements of context throughout the platform to help you take action proactively and prioritize highest impact issues.

• Time: Are we getting better or worse?

  scaleMatters includes historical trending over time, period-over-period analysis, and event annotations so you can correlate how changes you make impact performance over time.

• Plan: Where do we stand relative to our goals?

  Upload your revenue plan/bookings model to scaleMatters to measure full funnel performance vs. plan, pinpoint variances to plan, and proactively course correct before it’s too late in the period to make a difference.

• Causality: What's the root cause issue?

  scaleMatters understands the upstream-downstream relationship between Go-to-Market process metrics. This makes it easy to spot root cause issues behind performance drops and helps identify the ‘why’ behind the ‘what’.

• Significance: What should we focus on?

  There will always be multiple areas in your Go-to-Market engine that need improvement, but you can’t fix everything at one time. scaleMatters adds weighting to metrics so you can focus on improving certain metrics that will have a bigger impact on revenue over others.

• Benchmarks: What does good look like?

  (Coming Soon) scaleMatters will aggregate and anonymize Go-to-Market data across companies with similar characteristics as your company, so that you can understand if your own performance for key metrics is a strength to exploit, or a weakness to overcome.