B2B companies face an uphill climb when it comes to scaling. There’s a sizable amount of risk that these companies must address in order to grow and potentially raise more funding.
In this episode, scaleMatters CEO and Co-Founder Scott Stouffer shares his insights into the tough journey that startups face and how they can navigate this journey efficiently and effectively:
- The odds that startups face to get past the initial seed stage (0:48)
- Why product/market/message fit is important and how to find it (4:10)
- How to build a scalable and repeatable go-to-market engine after seed stage (9:07)
- The importance of RevOps when fighting the odds of scaling (15:31)