scaleMatters
B2B Startups: When is it Too Early to Invest in RevOps?
scaleMatters : February 9, 2022
As a B2B startup, you have many avenues available to start building. It can be a bit overwhelming to figure out where to put your focus.
B2B startups might often hear the term “revenue operations” and think that they’re too early to invest in an operational component of their business.
In reality, the earlier you invest in revenue operations (RevOps), the stronger you are setting yourself up for growth.
In this episode, Scott reviews the importance of RevOps for an early-and growth-stage startup:
- The impact of the RevOps function on B2B startups (1:17)
- The type of expertise needed to manage a B2B tech stack (5:15)
- How startup CEOs can use RevOps as a strategic asset (7:56)
- The top 4 ways RevOps can underpin revenue growth (15:41)
Data Analyst or RevOps Leader: Who's the First Hire for B2B Startup CEOs?
scaleMatters : February 16, 2022
You’re a growing B2B company with some traction and some initial customers. Should you hire a RevOps leader or a business analyst to help with your...
5 Reasons Why B2B Startup CEOs Should Care About RevOps
scaleMatters : February 8, 2022
B2B startups don’t have the luxury of waiting around for the right customers to come to them. They have to be precise in finding product-market fit,...