Data Analyst or RevOps Leader: Who's the First Hire for B2B Startup CEOs?

Data Analyst or RevOps Leader: Who's the First Hire for B2B Startup CEOs?

You’re a growing B2B company with some traction and some initial customers. Should you hire a RevOps leader or a business analyst to help with your go-to-market engine?

Ideally, you’d have enough capital to hire both, but that’s rarely the case.

In this episode, Scott Stouffer, scaleMatters CEO and Co-Founder, reviews the case for hiring a RevOps leader or a business analyst. 

He reviews:

  • The data that CEOs need when they’re growing an early-stage business (1:17)
  • What data is useful for determining what strategies are most effective vs. least effective (2:42)
  • The core tech stack that B2B companies should invest in (6:07)
  • Why RevOps is so popular for managing your tech stack (7:07)
  • The differences between a RevOps leader and a business analyst (10:!2)

 

Why Early/Growth Stage B2B Startup CEOs Need to Start Caring About RevOps

Why Early/Growth Stage B2B Startup CEOs Need to Start Caring About RevOps

B2B startups might often hear the term “revenue operations” and think that they’re too early to invest in an operational component of their business....

Read More
5 Reasons Why B2B Startup CEOs Should Care About RevOps

5 Reasons Why B2B Startup CEOs Should Care About RevOps

B2B startups don’t have the luxury of waiting around for the right customers to come to them. They have to be precise in finding product-market fit,...

Read More
Tangible Ways RevOps Improves Your Probability of Success as a Growing B2B Company

Tangible Ways RevOps Improves Your Probability of Success as a Growing B2B Company

B2B companies face an uphill climb when it comes to scaling. There’s a sizable amount of risk that these companies must address in order to grow and...

Read More