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Dan Quirk

Dan Quirk

Head of Marketing & Co-Founder at scaleMatters

Recent posts by Dan Quirk

16 min read

Top 17 Obstacles to Data Integrity for Go-to-Market Teams

By Dan Quirk on Dec 10, 2020 10:33:57 AM

When growth flatlines for investor-backed tech companies, board members start pressing the CEO for answers...

“What’s going on?" "Can you get back on plan?" "How are you going to right the ship?”

CEOs and management teams often cite competition or business model challenges as culprits for slow growth. Other macro factors such as shifting market conditions, governmental bureaucracy, or economic downturns are sometimes blamed.

Rarely is poor data integrity mentioned as the reason for stalling out.

Topics: Data Integrity
8 min read

5 Examples of SaaS Sales & Marketing Waste That Kills Growth

By Dan Quirk on Jul 28, 2020 12:10:00 PM

Over the last decade, we’ve observed a number of major sales and marketing pitfalls that hinder software-as-a-service (SaaS) companies from reaching their growth potential.

Topics: Fight Waste CAC